Wandering China

An East/West pulse of China's fourth rise from down under.

Bootleg iPads in China [Straits Times]


Bootleg iPads in China
Source – Straits Times, published May 02, 2010z

Hefty and thickset with three USB ports and a more rectangular shape than the original, this knock-off with iPad aspirations, which runs a Windows operating system, looks more like a giant iPhone. It costs 2,800 yuan (US$410 or S$561), making it slightly cheaper than the iPad’s US$499-$699 price tag. — PHOTO: REUTERS

SHENZEN – JUST three weeks after the global launch, bootleg versions of Apple’s hot-selling iPad tablet touchscreen computers have begun showing up on the shelves of online and real-world shops in piracy-prone China.

Apple recently delayed the iPad’s international launch after huge demand in the United States caught the maker of trendy iPhones and MacBooks off guard. But Chinese consumers looking for knock-offs of the company’s latest must-have product need look no further than this teeming electronics mall in Shenzhen, the southern Chinese boomtown near the border with Hong Kong.

Here, tiny shops are stuffed with pirated versions of everything: From Microsoft’s newest Windows 7 operating system, a steal at US$2 each (S$2.70), to a range of Apple products, from iPhones to MacBooks and the lightweight MacBook Air.

After extensive queries with multiple shopkeepers, one surnamed Lin offered the sought-after item in a dark backroom on the market’s fifth floor away from the hustle and bustle. Hefty and thickset with three USB ports and a more rectangular shape than the original, this knock-off with iPad aspirations, which runs a Windows operating system, looks more like a giant iPhone. It costs 2,800 yuan (US$410 or S$561), making it slightly cheaper than the iPad’s US$499-$699 price tag.

‘This is just the first rough version,’ says Lin, a crew-cut agent speaking in bursts of quick-fire Cantonese. ‘While the shape isn’t quite the same, the external appearance is very similar to the iPad, so we don’t think it will affect our sales that much,’ he added, explaining the difference was due to the difficulty sourcing matching parts because of the quick two-month turnaround time for the first version’s development.

Hard-working Chinese bootleggers are rushing to fill a vacuum that won’t last for long, created by unexpectedly strong demand for the iPad in its first weeks on the market. The 10-inch entertainment device, on which one can read books, play music and videos and surf the Internet, sold more than 500,000 sets in its first week alone, and continued strong US demand has led Apple to delay the product’s international launch to the end of April. — REUTERS

Filed under: Piracy, Straits Times

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